Getting started

Get Laddr live in 30 minutes

The fastest path from sign-up to a working AI front desk. Phone connected, knowledge loaded, widget embedded, first review request sent.

Max SvejdaMax SvejdaCo-founder, CEO5 min readUpdated May 1, 2026
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What you'll have at the end

  • A LARA phone number that takes after-hours and overflow calls.
  • Pulse answering visitor questions on your website 24/7.
  • An automated 3-message review-request cadence for completed jobs.
  • All of it captured in one shared inbox you can assign and follow up from.

Stay in this tab

Each step opens a deeper guide in a new tab if you want detail. The 30-minute path stays here. Don't worry about perfection: you'll tune everything in the first 30 days.

Step 1: Connect a phone (5 min)

  1. Open Settings → LARA → Phone numbers.
  2. Click Add number → Buy a new number, pick an area code that matches your service region.
  3. Place a test call from your cell. LARA answers: you're live.

Already have a number you want LARA on? See port-existing or conditional-forwarding instead.

Step 2: Add knowledge (10 min)

  1. Open /knowledge → Add source → Website.
  2. Paste your homepage URL. Pulse auto-discovers your sitemap and crawls the right pages.
  3. While that's running (~3 minutes for most sites), upload your top-3 PDFs: pricing sheet, service-area map, common-FAQ doc.
  4. Mark any critical pages as Priority: Pulse weighs them more in retrieval.

Step 3: Embed Pulse (5 min)

  1. Open /pulse/install. Copy your snippet (it includes your tenant ID).
  2. Paste it just before </body> in your site's footer template.
  3. Refresh your homepage. The Pulse launcher appears bottom-right within 2 seconds.
html
<script async
  src="https://cdn.useladdr.com/pulse.js"
  data-tenant="YOUR_TENANT_ID"></script>

Step 4: Turn on review requests (10 min)

  1. Open /boost/sources → Connect Google Business Profile (one-click OAuth).
  2. Open /boost/cadences → New cadence → pick the "Standard 3-touch" template.
  3. Edit the {{tech_name}} and {{business_name}} merge fields if needed.
  4. Connect your CRM (or, if you don't have one yet, you can mark jobs complete manually).

Done, you're live

From the next missed call, the next visitor question, and the next completed job, Laddr is doing the work. Watch /overview for the next 48 hours and let real activity show you where to tune.

What to do next week

  • Read your first 20 LARA transcripts. Tune the system prompt where you see drift.
  • Read 20 Pulse sessions. Add a Manual Q&A for any low-confidence answer.
  • Watch /boost/reviews: review-request open rates and conversion show within 5 to 7 days.

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