Pulse
Add a website as a Pulse knowledge source
Crawl your own site once, and Pulse answers visitor questions from the pages you already wrote. Refresh on a schedule so the bot stays in sync with what's actually published.
Colin LawlessCo-founder, CTO3 min readUpdated Apr 24, 2026Source types
Pulse pulls from four kinds of source. Mix and match: most shops use website + a few PDFs.
- Website: crawled on a schedule, respects robots.txt and sitemaps.
- PDF / DOCX upload: manuals, warranties, internal SOPs.
- Manual entry: quick Q&A pairs you write directly.
- URL list: a flat list of pages to fetch (great for help-center articles).
Add a website
- Open /knowledge.
- Click Add source → Website.
- Paste the root URL (e.g. https://acmeplumbing.com).
- Pulse auto-discovers your sitemap.xml. If you don't have one, it crawls links from the homepage.
Sitemap helps
If your site has /sitemap.xml, Pulse uses it directly: faster, more complete, and respects your priority hints. If you don't have one, generating one is a 10-minute SEO win.
Scope the crawl
Limit what Pulse indexes so visitor answers stay focused:
- Include patterns: /services/, /faq/, /pricing. Only crawl pages that match.
- Exclude patterns: /admin/, /careers/, /tag/*. Skip noisy or private sections.
- Max depth: 3. Avoid crawling pagination tails on blogs.
include:
- /services/*
- /service-area/*
- /faq/*
exclude:
- /admin/*
- /careers/*
- /blog/tag/*
maxDepth: 3Refresh schedule
Pick a refresh cadence based on how often the site actually changes:
- Daily: high-traffic sites with constant updates.
- Weekly: most service shops. The default.
- Manual: set-it-and-forget-it pages, or you trigger from a CMS webhook.
Review what was indexed
- Open /knowledge → click your source.
- The page list shows everything indexed with last-fetched timestamps.
- Click any page to see the chunks Pulse extracted.
- If a page is missing important content, mark it Priority. Pulse weighs it more in retrieval.
Pro tip
After your first 50 Pulse sessions, scan /pulse/sessions for low-confidence answers. Most of them point to a page that exists on your site but wasn't worded the way visitors asked. Add a Manual Q&A entry and the next person gets a clean answer.